It's about whole organisation leadership, management, and responsibility. It means as a business we are invested in quality and actively searching for continuous improvement. We provide the tools and structure to empower all employees to deliver quality products consistently. We define and implement a Quality Management System which is communicated and well understood by the whole team and their part in it.
We value our partners and view their success and customer satisfaction in a similar priority to our own. By ensuring we deliver consistent quality we hope to support our partners reputation and growth through the sale of our products. We understand this is mirrored in our own business. More recently an example of this was the design and development enhancement to our A2B Route Generation feature that was requested by our partner Bogerd Martin. Having the infrastructure for scoping and developing specific product suggestions like this means not only quick turn arounds but also rigorous testing processes.
We actively seek feedback from our customers and ensure this is continuously evaluated for future development. This capture effectively means that enhancement requests surrounding our products are designed and delivered dynamically and specifically to meet their needs. We understand that their needs continually evolve, and we must match that in our development to support their business. The continuous reviewal and improvement measures that IS9001 requires, assures that Seall customers benefit from receiving products and services that always meet their requirements. Consistent quality is key. As an international business no matter if we are shipping to New York or Singapore our customers receive the same product and support as they would if they visited our offices in Aberdeen.